DrinksOne, a leading distributor in the UK’s beverage industry, proudly welcomes the prestige range from Porte Noire Brands, founded by Idris Elba and oenophile David Farber, to its ever-expanding portfolio of diverse, innovative, and quality drinks. Under this new partnership, DrinksOne will serve as the exclusive distributor of Porte Noire Brands throughout the United Kingdom, further solidifying its position as a premier destination for exceptional beverages.
In addition to their exclusive partnership, Porte Noire Brands and DrinksOne.com are strategically aligning to target prestigious accounts and introduce new products into the UK marketplace. Leveraging Porte Noire's reputation for excellence and DrinksOne's extensive network, the collaboration aims to penetrate key accounts within the hospitality, luxury retail, and fine dining sectors.
The venture underpins DrinksOne’s brand agencies commitment to elevating premium beverages through global exposure, and the pursuit of its wider mission to diversify the drinks industry by championing independent drinks producers.
The partnership sees Porte Noire’s elite sparkling collection now stocked on DrinksOne’s e-commerce website, available for purchase here.
Porte Noire is founded on Farber’s wealth of knowledge and experience in the wine trade and Elba’s verve and eye for what’s next, empowering them to curate a delicious and unique collection of brands.
The venture was sparked after the two paid visits to the historically acclaimed Sanger viticultural school in Champagne in 2018. By 2020, their vision came to life as the first bottles of the now critically acclaimed Blanc de Blancs Grand Cru vintage Champagne rolled out of cellars—an exceptional and original expression of perfectly mature chardonnay that will please any champagne connoisseur.
Porte Noire Petite Porte fulfills the need for an everyday, all-round excellent champagne. A Grand Cru Blanc de Blancs non-vintage is refreshing, with notes of citrus, white pear, and fresh brioche—a perfectly balanced wine.
The third sparkling wine creation is a rosé edition. A testament to sophistication, the Porte Noire Petite Rosé is fresh and delicate, with notes of raspberry, strawberry, and freshly baked bread—a pure symphony of pleasure for the taste buds.
Barry Halstead from Porte Noire commented: “We went to great lengths to associate ourselves with some amazing wine producers, by working closely with them to be able to offer some fantastic products. Through the same aligned thinking, we are proud to showcase our Porte Noire Champagnes to DrinksOne so that more people can enjoy our outstanding range.”
Nick Worthington from DrinksOne said: “We’re delighted to partner up with Porte Noire. They are all about discovery and quality, which is exactly in line with our values. Our goal is to offer a streamlined output of exciting yet delicious drinks that elevate any drinking experience. We believe any champagne lovers out there are going to really enjoy this exceptional sparkling offering.”
As the exclusive UK distributor for the current and new upcoming Porte Noire brands range, DrinksOne Brands will leverage its extensive distribution network, marketing expertise, and industry knowledge to enhance the visibility and accessibility of the product range across the UK market. Through collaborative efforts, both companies aim to elevate the wine landscape, offering the on-trade and consumers unparalleled choices and memorable brand experiences.
This partnership reinforces DrinksOne Brands' commitment to forging strategic alliances with industry leaders and expanding its portfolio with premium brands that resonate with both the on-trade and consumers. The collaboration underscores the company's vision to be a trusted partner in the beverage industry, driving growth and delivering value to stakeholders.
